M6Mediumrequired for this type
platform-vertical fit (B2B has LinkedIn; visual product has Instagram)
Fix: Open/prioritize the platform your buyers use.
Social media · weight 2
The marketing audit for digital agencies
Audits and plans for every client site.
An agency needs the same evidence for every client: which rules fail, what the source read, and what to fix first, in a form that can go straight into a proposal or a monthly report. EchoPilot runs the 92 rules on a client site, shows the evidence per rule, and writes the 90-day memo with at most eight actions, each with steps and an owner.
Each EchoPilot subscription covers one business, so each client site needs its own EchoPilot account and subscription. There is no multi-client dashboard or white-label output today. For several client sites, email support for agency pricing. On Growth and Managed, EchoPilot drafts the posts (and, on Managed, the review replies), and a person on the account approves each one before posting it.
One EchoPilot account and subscription per client site. For agency pricing on several sites, email [email protected].
What we check for digital agencies
8 of the 92 rules, read from the rule set for the b2b_services business type. Each shows its severity and links to its category in the knowledge base, where every rule is listed with its source and fix.
E3Mediumboosted for this type
>=1 page answers a buyer question (how much / how long / vs)
Fix: Write top-3 buyer-question pages.
Content email · weight 2
S12Medium
service pages exist (>=1 per core service)
Fix: Split services into individual pages.
SEO technical · weight 2
R7Medium
testimonials visible on site
Fix: Embed live Google reviews widget.
Reviews reputation · weight 1
C1High
primary CTA above the fold on homepage
Fix: Add one clear CTA button in hero.
Conversion capture · weight 3
A3High
conversion event defined (form/call/booking)
Fix: Define one conversion event.
Analytics ads · weight 2
B1Low
logo identical across site GBP socials (image hash)
Fix: Use one logo file everywhere.
Brand consistency · weight 1
S10High
brand name query shows site in top 3
Fix: Strengthen brand signals: GBP, schema, consistent name.
SEO technical · weight 2
A typical first 90 days
The memo lists at most eight actions, ordered gating first, then by severity. For a digital agencie business the first ones usually look like this; yours come from your own audit's failures.
- Run the first audit on the client site and hand the evidence rows to whoever does the fixes.
- Give each core service its own page and add one clear call to action above the fold.
- Embed live testimonials on the site and use one logo file across site, listing and profiles.
- Define one conversion event and route the drafted posts through the client's approval queue.
Each action in a real memo carries the rule ids behind it, concrete steps, an effort estimate and an owner: you, or EchoPilot drafting for your approval.
Managed fits most digital agencies
Audit
$99 / month · $950 / year
Continuous monitoring of 92 signals across your website, Google listing, reviews and social — with a fresh, prioritized action plan every month.
Growth
$299 / month · $2,870 / year
Content written from what your audit found — not generic prompts.
ManagedSuggested for digital agencies
$499 / month · $4,790 / year
Posts, Google Business updates and review replies drafted for you. Approve them, and the posts go out on the Facebook Page or LinkedIn you connect.
Adds four channels, Google Business update and review-reply drafts, and a re-audit on demand.
Pay yearly and save 20%; 7-day free trial on Growth and Managed, 14-day money-back guarantee on Audit. Compare the plans in full.
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Questions from digital agencies
Can I manage several clients from one account?
Not today. Each subscription covers one business, so each client site needs its own EchoPilot account and subscription; email support for agency pricing on several sites.
Can the reports carry my agency's branding?
No. The audit, the memo and the PDF are EchoPilot-branded. The evidence rows and the memo actions can be copied into your own reports.
Who approves drafts for a client?
A person on the account, which can be you or the client. Every draft waits in the approval queue; nothing is published until it is approved.
Is there a free version to show a prospect?
The free score needs no account: website, DNS, PageSpeed and search checks on the public site, with the evidence behind each rule.