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Features

Every EchoPilot feature, by plan

EchoPilot improves the marketing signals you can control — your website, listings, reviews, content and online presence. No honest marketing platform can guarantee rankings or revenue, because competitors and the platforms themselves affect those outcomes too.

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Plan
  • ✓ Included
  • ◐ Partly included
  • Later Later: part of the plan, not switched on yet
  • ✗ Not included
Every EchoPilot feature, by plan
FeatureFree$0Audit$99/ monthGrowth$299/ monthManaged$499/ month
Audit & scoring
Free score

Score any website without an account: the checks that read the public site, with the evidence behind each. Learn more: Free score

✓no account✓✓✓
Monthly audit of all 92 checks

Every check in ten categories, re-run every month on a schedule, with the result of each one kept. Learn more: Monthly audit of all 92 checks

✗✓✓✓
One score out of 100

A weighted score per category and overall; checks that could not run are left out, never counted as failures. Learn more: One score out of 100

✓✓✓✓
Gating checks

Three basics (a secure site, a claimed listing, a way to reach you) cap the score until they pass. Learn more: Gating checks

✓✓✓✓
Site crawl

EchoRankBot reads your pages within the page and time budget of each audit; the free score reads the homepage only. Learn more: Site crawl

◐homepage only✓✓✓
Website foundation and technical SEO checks

Security, speed, mobile layout, titles, descriptions, structured data and the files search engines read. Learn more: Website foundation and technical SEO checks

✓✓✓✓
Search visibility checks

Whether the site is indexed and found for your brand; the paid audit adds service and city searches. Learn more: Search visibility checks

✓indexed, brand✓✓✓
Local presence checks

Your listing, name-address-phone consistency and directory citations. Learn more: Local presence checks

✗✓✓✓
Reviews and reputation checks

Rating, review count and recency, replies, and reviews on more than one site. Learn more: Reviews and reputation checks

✗✓✓✓
Social profile checks

Profiles linked from your site, posting cadence and profile completeness. Learn more: Social profile checks

✗✓✓✓
Conversion capture checks

Phone and email links, contact forms, booking and calls to action. Learn more: Conversion capture checks

✗✓✓✓
Content and email checks

Blog activity, depth of service pages and the newsletter basics. Learn more: Content and email checks

✗✓✓✓
Analytics and ads checks

The analytics tag, conversion tracking and the ads basics. Learn more: Analytics and ads checks

✗✓✓✓
Brand consistency checks

Logo, colours and name used the same way across the site and profiles. Learn more: Brand consistency checks

✗✓✓✓
Rules tuned to your type of business

Checks that do not apply to your kind of business are skipped, and the ones that matter most weigh more. Learn more: Rules tuned to your type of business

✗✓✓✓
Re-audit on demand

Run the whole audit again between monthly runs, within the plan's allowance. Learn more: Re-audit on demand

✗✓1 a month✓2 a month✓30 a month
Re-check one rule

After a fix, re-run that one check within a minute; it costs a tenth of an extra audit. Learn more: Re-check one rule

✗✓✓✓
Progress across audits

The score and each category month over month, with what changed since the last run. Learn more: Progress across audits

✗✓✓✓
Evidence & fixes
Evidence for every finding

Each result shows what was read and where, so whoever makes the fix can see it for themselves. Learn more: Evidence for every finding

✓checks that ran✓✓✓
Fix guidance for every check

What to change, who usually does it, and a before-and-after example. Learn more: Fix guidance for every check

✓checks that ran✓✓✓
Not assessable, never guessed

A check that could not run says why and is left out of the score. Learn more: Not assessable, never guessed

✓✓✓✓
90-day memo

The fixes that matter most, in order, with who does each and by which week. Learn more: 90-day memo

◐preview✓✓✓
Action checklist

Mark each fix done or in progress; the next audit re-checks what you marked. Learn more: Action checklist

✗✓✓✓
Weekly quick win

One small fix from your own memo every Tuesday, with the snippet to paste. Learn more: Weekly quick win

✗✓✓✓
Send to your developer

Email the memo PDF and a link to your scores to the person who makes the fixes; replies come to you. Learn more: Send to your developer

✗✓✓✓
AI visibility
AI crawler access and rendering (by EchoRank)

Which AI crawlers your robots.txt lets in, and whether they can read your pages without running scripts. Learn more: AI crawler access and rendering (by EchoRank)

◐quick check✓✓✓
AI answer checks

Whether Claude names your business for three questions about your service and city (via EchoRank360). Learn more: AI answer checks

✗✗✓✓
AI visibility benchmark

A weekly comparison of your homepage's AI visibility with your competitors' (by EchoRank). Learn more: AI visibility benchmark

✗✗✗✓
Content & drafts
Drafted posts in your brand voice

Posts written from what your audit found, for the channels that suit your business. Learn more: Drafted posts in your brand voice

✗✗✓12 a month, 2 channels✓24 a month, 4 channels
Which channels are worth it

Which channels are worth your time for a business like yours, with the reason for each. Learn more: Which channels are worth it

✗✗✓✓
Brand voice

Describe how you sound once; every draft follows it. Learn more: Brand voice

✗✗✓✓
Publishing & approvals
You approve every draft

Nothing goes out until a person on your account approves it, and the approval is recorded. Learn more: You approve every draft

✗✗✓✓
Download approved drafts

Approved drafts as CSV or Markdown, or copied, to post yourself. Learn more: Download approved drafts

✗✗✓✓
Posting to the accounts you connect

Approved posts go out on the Facebook Page or LinkedIn you connect, at the time shown on each draft. Learn more: Posting to the accounts you connect

✗✗✗✓
Google Business
Google Business Profile checks

The public side of your listing: hours, categories, photos, rating and reviews. Learn more: Google Business Profile checks

✗✓public listing✓✓
Owner connection

Connect the profile you own so the audit reads verification, posts, services and replies. Learn more: Owner connection

LaterLaterLaterLater
Google Business update drafts

Updates for your listing drafted each month for you to approve. Learn more: Google Business update drafts

✗✗✗✓4 a month
Review reply drafts

A reply drafted for each review, ready to approve or edit. Learn more: Review reply drafts

✗✗✗✓
Review history import

Bring in your existing reviews from the browser extension or a file. Learn more: Review history import

✗✗✗✓
Browser extension fill-in

Approved replies and updates are filled into Google for you; you click Post. Learn more: Browser extension fill-in

✗✗✗✓
Competitors & market
Weekly competitor watch

Changes on the public websites of up to 5 competitors, each linked to the reading it comes from. Learn more: Weekly competitor watch

✗✗✗✓up to 5
Monthly market report

What changed in your local market this month, from the same public sources. Learn more: Monthly market report

✗✗✗✓
Review sentiment digest

What your reviews say, every other week. Learn more: Review sentiment digest

✗✗✗✓
Public sources only

Built from public websites, your imported reviews and Google rating data; no social media scraping. Learn more: Public sources only

✗✗✗✓
Reports & exports
PDF reports

The audit, the memo and a progress report as PDFs; the free score has its own score PDF. Learn more: PDF reports

◐score PDF✓✓✓
Shareable scorecard link

A link that shows the scores only, with no sign-in; revoke it at any time. Learn more: Shareable scorecard link

✓✓✓✓
Results by email

The result in your inbox when an audit finishes; a monthly summary after each scheduled audit. Learn more: Results by email

✓✓✓✓
Telegram messages

A short message after each audit, when the score drops, and with the weekly quick win. Learn more: Telegram messages

✗✗✗✓
Webhooks

Signed events to your own tools when an audit finishes, the score changes or a gating check fails. Learn more: Webhooks

✗✗✗✓
Google Analytics connection

Read your analytics data with your consent; the audit already checks the tag on every run. Learn more: Google Analytics connection

✗LaterLaterLater
Search Console connection

Read your search performance data with your consent. Learn more: Search Console connection

✗LaterLaterLater
Account & billing
Your free page

No website yet? A one-page site for your business, with posts and reviews. Learn more: Your free page

◐fewer posts, no photos✓✓✓
7-day money-back guarantee

A full refund within 7 days if the Audit plan is not useful. Learn more: 7-day money-back guarantee

✗✓✗✗
7-day free trial

Growth and Managed start with a free trial, once per business. Learn more: 7-day free trial

✗✗✓✓
Yearly billing, save 20%

Pay for the year up front for a lower price per month. Learn more: Yearly billing, save 20%

✗✓✓✓
Pause or cancel in one click

From the billing page, with no retention offers. Learn more: Pause or cancel in one click

✗✓✓✓
One business per subscription

Each subscription covers one business; a second business has its own account. Learn more: One business per subscription

✓✓✓✓
Email support

Questions answered by email.

✓✓✓✓
Free tools
Meta Tag Checker

Title, description, canonical, robots, OG and Twitter tags of one page, judged against the audit's thresholds. Learn more: Meta Tag Checker

✓no account✓✓✓
Meta Description Generator

Three meta description variants of 70 to 160 characters, written from a URL or pasted text. Learn more: Meta Description Generator

✓no account✓✓✓
Robots.txt Generator

User-agent groups, allow and disallow rules, sitemap and crawl-delay, with a live preview and download. Learn more: Robots.txt Generator

✓no account✓✓✓
Sitemap.xml Generator

A robots-respecting crawl of up to 60 pages, turned into a sitemap.xml you can download. Learn more: Sitemap.xml Generator

✓no account✓✓✓
Schema Markup Generator

JSON-LD for LocalBusiness, Organization, FAQPage, Article, Product, Event and BreadcrumbList. Learn more: Schema Markup Generator

✓no account✓✓✓
UTM Builder

Tagged campaign links with presets for Google Ads, Meta, newsletters and Google Business posts. Learn more: UTM Builder

✓no account✓✓✓
AI Draft Editor

Make AI drafts read like you wrote them: natural tone, tighter sentences, no filler, with a diff. Learn more: AI Draft Editor

✓no account✓✓✓

Start with the plan that fits

Pricing, yearly billing and the guarantee

EchoPilot measures what a small business shows the world online and tells you what to fix, in plain language. It does not and cannot promise search positions, traffic, leads or revenue; those depend on your market, your competitors and the platforms themselves.

Questions

About the plans and features

What do I get without paying? The free score (no account), with its evidence and fix guidance for every check that ran, and 7 free tools. 19 of the 65 features listed here are fully included on Free; a few more come in a reduced form, such as the memo preview and the score PDF.

What does Managed add over Growth? AI visibility benchmark, Posting to the accounts you connect, Google Business update drafts, Review reply drafts, Review history import, Browser extension fill-in, Weekly competitor watch, Monthly market report, Review sentiment digest, Public sources only, Telegram messages, Webhooks.

What does "later" mean? It marks a feature that is part of the plan but not switched on yet: Owner connection, Google Analytics connection, Search Console connection. It switches on when released, at no extra charge.

Can I buy one feature on its own? No. Each plan has one price per business, $99, $299 and $499 a month, or yearly with 20% off. Nothing on this page is sold separately.